Magento is the most popular platform for developers to build E-commerce websites. The reason for its popularity is the timely updates. Magento 2 is the latest version and offers additional benefits than its predecessor. It was announced in November 2015 and many store owners decided to migrate their existing store to the latest version. One of the major benefits it offers is in terms of business sales and a large number of new merchants are availing Magento 2 development services for desired results. Before we discuss the benefits of migration service, a small introduction of Magento 1 is needed.
Introduction to Magento 1
Magento was developed as a flexible platform and users developed online stores having great functionality. Unfortunately, certain loopholes in the platform were hampering the store performance. Certain important tools were not present like performance optimization, mobile-friendly, and admin capabilities. Some user complained about its slow working and tried third-party extensions to get the essential features. To address this error, the team focused on Magento 2 Development.
Benefits of Migration Service
1. Improved Performance
Magento 2 on an average is 20% faster than its predecessor. The faster website helps in growing more sales and boosts website search engine ranking. It includes an in-built full page caching which helps in loading the web pages faster. Statistically, a cached page loads in 1-2 seconds, while a non-caching page needs 5-10 seconds to load. Developers can easily different catalog pages without hampering the speed. This is a great feature for the large stores to grow their online business. It also improves the website conversion rate by increasing the average order value. The updates are also swift to use in Magento 2 helping developers to take complete benefit of new features.
2. Advanced User Interface
Magento 2 user interface has been designed keeping all the key requirements in mind particularly the time needed to manage an online store. It has advanced user-friendly features and easier to learn for team members. Merchants have the liberty to customize the admin panel which can help them to get desired business information in a simple manner. By customizing it, it is easy to track orders, customer data, and product inventory. Merchants can easily create products in the admin panel as it has faster product import facilities. The most crucial thing is, there is no necessity for deep knowledge of coding to modify the online store appearance. This way, Magento development company can create an amazing online store in half the time.
3. Simple Checkout
It has been observed that the stores developed in Magento 2 has a more streamlined checkout process. This way it becomes quite simple for the customers to navigate from cart to checkout. Merchants can easily customize the E-commerce store with very fewer steps. By reducing the checkout time, the problem of abandoned carts is also reduced. This can have a huge impact on the overall conversion ratio of the store. Magento 2 has an improved checkout mechanism which is advanced as well as more user-friendly. This way it is possible to develop a more interactive checkout process.
4. Mobile Responsive
It is not a secret that mobile responsive e-stores drive more sales. Most of the buyers prefer shopping their favorite products using mobile devices and smartphones. This has been observed by developers and they have integrated this important feature as a priority while developing Magento 2 platform. Now, merchants can avail this newly designed theme for a better outcome. It is possible to use all these Magento store functions on mobile devices. This way a store can increase the sales figure.
5. Extension Integrations
Magento 2 integrates with renowned extensions to boost the E-commerce store functionality. This comprises of payment gateways like Braintree and PayPal. These payment options are extremely popular and reliable among users. This facility makes Magento 2 a far better option than Magento 1. You can even avail integrations with security extensions to improve payment security. Inventory and order tracking extensions are also available for better working of online store.
Conclusion:
Considering the incredible benefits Magento 2 renders, migration to this latest version is imperative for stores. Since an upgrade is a complicated job, it is recommended that you hire Magento developers with the right knowledge to complete the process. Not only they help you in the migration process, but they can also guide you in leveraging the Magento 2 features. Mage India is a leading firm that offers a wide range of services for e-commerce stores. Our team is proficient in designing, development, migration, upgrade as well as maintenance and support. If you want to avail any sort of service, connect with us.